You have many lenders just a click away when you’re ready to look for a mortgage. When you’ve decided on your builder, you will most likely be given one or more preferred lenders to consider.

With so many choices out there, why should you use a builder’s lender?

First of all, let’s look at why the builder endorses a lender. He wants to work with a company that understands the building process, as well as the needs of the buyer. A preferred lender has proven, over and over, that the builder’s customers deserve high priority. That means rapid response—even on weekends and after business hours, because that’s when they’re often needed. A preferred lender doesn’t follow “banker’s hours”.

In addition to being responsive, a preferred lender knows he is expected to provide accurate, detailed information and answers. Delays are not just frustrating; they can be costly. The builder’s preferred lender is skilled at keeping the financial end of the process moving, so both the buyer and builder have the peace of mind that your closing will proceed as scheduled.

A preferred lender maintains a close relationship with a homebuilder. This relationship can yield a lot of business for the lender. So, you can be sure this mortgage professional bends over backwards to satisfy the homebuyer. To earn the “preferred” honor, the company must do more than hand out an application and stick to a script. The lender you work with will explore many options to find you the best mortgage program for your needs. They might offer incentives that other lending companies can’t or won’t.

When you want your calls answered or returned promptly, when you want to be sure that someone is personally tending to your mortgage process and shares your commitment to getting it done, consider using the builder’s preferred lender. Certainly, contact other lenders to see what they offer. Talk to other buyers who have used the lenders you’re considering. Your best decision is an informed one!